Metro Shoes

Metro Shoes

Every legacy brand struggles to connect with the younger generation at some point in their lifecycle. To change the perception of Metro Shoes being considered ‘my parents’ brand’ we roped in the young and dynamic duo in Bollywood, Katrina Kaif and Siddharth Malhotra, both known for their style and charisma. 

The campaign

Find Your Pair reinforces that Metro indeed has shoes that fit the taste of the young consumer. Endearing slice-of-life stories ensures glamour of the celebs does not overpower the brand itself.

Shape
Makani